Coca-Cola released new holiday commercials developed with generative AI and guided by “human storytellers.” Viewers criticized the look and feel, with viral comments urging Coke to use human artists ...

Coca-Cola has launched a global media review covering most of its top markets, setting up a battle between incumbent WPP Open X and Publicis Groupe, AdNews can reveal. The review covers media, data ...

Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The pair of ads that utilize artificial intelligence dropped Monday, Nov. 3 ...

Add Yahoo as a preferred source to see more of our stories on Google. Vintage Coca-Cola bottles in a branded wooden crate - Coffeekai/Getty Images Whether you remember sipping Coca-Cola out of a glass ...

・Last month, Coca-Cola launched an AI ad for its holiday campaign, “Holidays are coming.” ・McDonald’s aimed to talk about a stress-free Christmas with the title “The most terrible time of the year,” ...

Coca-Cola is set to review its mammoth global media agency account, thought to be worth in the order of AU$7.5 billion. WPP currently holds the global account and has done so since late 2021.