Gruesome smoking warnings, frightening obesity statistics and shocking drink-driving campaigns all use fear to drive behavior change. But a University of Auckland researcher says it might be time to ...

A new Edith Cowan University (ECU) study has found advertisements that encourage healthy choices can reduce cravings and intentions to consume unhealthy foods, and in some cases a 15-second message ...

Super Bowl LX featured a number of health and longevity-focused commercials. Doctors react to the products and claims made ...

Health and Human Services Secretary Robert F. Kennedy Jr. plans to launch a sweeping, four-year public relations campaign called “Take Back Your Health” that could cost tens of millions of dollars, ...