Just as “Black Panther” marketing reaches a crescendo, the brand hype has started for the year’s next mega-blockbuster, “Avatar.” Mercedes-Benz debuted a co-promotional campaign with the sci-fi sequel ...

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Add Yahoo as a preferred source to see more of our stories on Google. Unlike other tentpole promo partner campaigns, the filmmaking team behind Avatar 2, read director James Cameron and producer Jon ...

Mercedes-Benz could not have missed the opportunity to be a part of something great, as James Cameron’s Avatar sequel, The Way of Water, is about to hit theaters. And, along with the AVTR concept, the ...

LOS ANGELES -- The new sequel, "Avatar: The Way of Water" should wow audiences with another visually immersive storytelling treat, just as the original "Avatar" did more than a dozen years ago.

Use left and right arrow keys to seek audio. German automaker Mercedes-Benz has a unique collaboration with 20th Century Studios and the Avatar movie brand - with a theme of technology, innovation, ...

In many ways, Mercedes-Benz's new VISION AVTR concept car is everything we've come to expect from automakers at CES 2020: exaggerated style wrapped in an ambitious message, in this particular case ...

Mercedes-Benz attempts to portray the "art of creating desire" with a strategic co-promotion campaign with the upcoming movie "Avatar: The Way of Water." To kick things into gear, the car manufacturer ...