Forget love, peace and companionship. The best holiday gifts you can give that special someone in your life are golf clubs. December is a popular time for equipment purchases in the United States.

However, there's one thing we've heard people label a "gimmick" and we'd like to clear the air about that specific subject once and for all: Club fitting. We've seen our fair share of haters call out ...

One of the most common objections to getting fit for golf clubs is “I need to take lessons and dial my swing first.” Or maybe you’ll hear someone say, “My swing is so inconsistent, custom clubs won’t ...

Club Champion is one of the fastest-growing businesses in the golf industry, with plans to have 80 stores by the end of the year. As more retailers eschew brick and mortar stores to focus on ...

Calling all golfers — if you’re looking to purchase a new golf club or a new full set, you’re in luck. Keep scrolling for how you can use the promo code “KEEPIT100” to save on club fittings by the ...

With advances in club technology, most golfers could easily hit the ball farther and more accurately, yet a Golf Magazine study found that 90% of U.S. golfers may be playing with improperly fit clubs.

How many times have you tried to fix your swing, only to fall back into the old habits that have driven you crazy? Your efforts might be in vain if your clubs do not fit you correctly. Ill-fitted golf ...

DANVILLE, CA - SEPTEMBER 25: Suzann Pettersen of Sweden waves to the crowd on the 18th hole during the second round of the CVS/pharmacy LPGA Challenge at Blackhawk Country Club on September 25, 2009 ...

Five Iron Golf, which has emerged as one of the most successful brands in the burgeoning golf entertainment sector with its cutting-edge indoor simulators and premium amenities, is strengthening ties ...

NASHVILLE, Tenn. (WSMV) - A new custom golf club fitting and building facility is opening in Nashville. True Spec Golf has partnered with Intown Golf Club, a private indoor golf facility, to open its ...