HOUSTON, Sept. 27, 2024 /PRNewswire/ -- Lopez Negrete Communications was honored with a Silver Award and a Bronze Award in the Multicultural and Automotive categories at the Advertising Research ...

1. Creative brilliance. Marketers need to come up with brilliant concepts that not only catch their best targets’ attention but also sell them on the product. Ogilvy was a proponent of the “big idea” ...

The agency's former CEO Miles Young talks about his new book, "Ogilvy on Advertising In The Digital Age." The 13 Most Important Design Lessons Of 2013 From why designers should learn to code to how ...

NEW YORK, Oct. 17, 2025 /PRNewswire/ -- The Advertising Research Foundation (ARF) has named Toyota Motor North America and Burrell Communications Group the Grand Winner of the 2025 ARF David Ogilvy ...

When a blind Glasgow beggar video on You Tube this year drew 7 million hits, it emerged that Ogilvy, then king of New York's Mad Men, wrote the original treatment some 40 years ago. So if you have ...

That’s a fact that always puzzled David Ogilvy about Indian advertising. Of course, that was back then. Not that it’s changed much since then. David Ogilvy was one of the most observant men I have ...

Dakshin, Ogilvy and Mather’s specialist division to address Southern consumers, has produced a Tamil translation of David Ogilvy’s ‘Confessions of an Advertising Man’. This book has been published in ...

George Parker, according to his bio, writes two blogs including AdScam - The Horror in the U.S., "which is without doubt, one of the most foul and annoying, piss & vinegar ad blogs on the planet." ...

The Marketing Industry Network will next week host a talk by Kenneth Roman about Advertising legend David Ogilvy. Roman is Ogilvy’s first biographer whose book ‘The King of Madison Avenue: David ...