PR as a strategic business function is not louder or more promotional than before. It is more analytical, more disciplined, more integrated and more closely aligned with leadership decision-making. In ...
I saw a LinkedIn post last week from a CMO claiming PR was “dead” and only about getting on “Good Morning America.” I had to laugh. While this person was busy writing PR’s obituary, the discipline was ...
Opinions expressed by Entrepreneur contributors are their own. Whatever someone’s formula for creating a successful business happens to be, running that business means taking on a lot of unfamiliar ...
Jam City is jamming, despite COVID-19. The LA-based casual mobile game studio plans to hire artists, producers, data analysts and people focused on creative strategy. Gaming is one of the few ...
Forbes contributors publish independent expert analyses and insights. Mark Cohen covers the global legal industry and business reinvention. Digital business runs on data. It is a multidimensional ...