A study from Queen Mary University of London reveals that the music and soundscapes used in toy commercials are reinforcing rigid gender norms, shaping the way children perceive masculinity and ...

The advertising watchdog has signalled tougher regulation of campaigns that feature potentially harmful gender stereotypes, such as women cleaning up the family’s mess and men failing to carry out ...

Russell has a PhD in the history of medicine, violence, and colonialism. His research has explored topics including ethics, science governance, and medical involvement in violent contexts. Russell has ...

Gender stereotypes are views about how members of a specific gender should behave or which attributes they should have. Examples include females being stereotyped as more emotional than males. Gender ...

Younger consumers have higher expectations for accurate portrayals of women in advertising. "Our research clearly demonstrates that — apart from contributing to a more inclusive media and marketing ...