Google is facing a new antitrust lawsuit in Australia over its monopolistic ad tech practices. The class action, organised by law firm Woodsford and led by Piper Alderman, intends to collect ...

Google will expand the availability of English-language ads in its AI Overview query results to Asia for the first time, rolling them out to seven new APAC markets: India, Pakistan, Australia, ...

Google has yanked an ad from NBC’s Olympics broadcasts meant to highlight the power of its Gemini AI tool — but which critics blasted as bizarrely tone-deaf. In the 60-second ad, “Dear Sydney,” a ...

There’s been no official announcement of a court-mandated remedy to Google’s anticompetitive practices. But Judge Leonie Brinkema’s decision centered on Google’s efforts to advantage itself in the SSP ...

Have you seen Google’s “Dear Sydney” ad? The one where a young girl wants to write a fan letter to Olympic hurdler Sydney McLaughlin-Levrone? To which the girl’s dad responds that he is “pretty good ...

Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a top executive at the search giant said Tuesday.

Just a couple of days into the Google ad tech antitrust trial, it seems clear that the heart of the US Department of Justice’s case is proving that Google Ad Manager is the key to the tech giant’s ...

A Google executive who fights ad spam detailed its industrywide response to a massive fraud scheme. A Google executive who fights ad spam detailed its industrywide response to a massive fraud scheme.

Google agreed on Monday to pay a $35.8 million fine in Australia after the consumer watchdog found it had hurt competition by paying the country’s two largest telcos to pre-install its search ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

There’s an ongoing debate in the PPC community about whether ad strength is a metric worth measuring or optimizing for. While Google states that ad strength doesn’t directly influence ad serving ...