The days of confusing drafts and experiments in Google Ads are over. Google launched a much-needed update to this testing feature in the online interface, and the new experience is a welcome change to ...

Google Ads is testing a feature that pulls social video ads into PMax campaigns, streamlining setup but raising data concerns ...

For years, Google dominated search with little opposition. The format faced little disruption, always a bunch of blue links. And the company’s multi-billion dollar deals with Apple cemented its lead.

Google has already admitted that video platforms like TikTok and Instagram are eating into its core Search product, especially among younger Gen Z users. Now it aims to make searching video a bigger ...

Google is rolling out a new Google Ads experiments page that promises to "help you create, manage, and optimize your experiments in one place." There is a new summary page for your experiments and a ...

Google's AI-powered Flight Deals feature is avaiable globally, and AI Mode users can make travel plans inside the Canvas mode ...

Over the past 15 years, Google has been showcasing thousands of fun, clever, informative, and inspiring experiments coders have made with Chrome, Android, AR, AI, and more. If you weren't aware, all ...

In the last Search Off The Record podcast, Gary Illyes from the Google Search team said that sometimes issues can arise within the Google Search results due to two experiments that conflict with each ...

Google Ads is rolling out an updated Experiments page, the company announced Wednesday. In the new Experiments pages, advertisers no longer have to create a separate campaign draft and changes made to ...

"We are using it internally for a few chip design projects," said Dean in an interview with ZDNet Monday, following a keynote talk he gave at the International Solid State Circuits Conference, an ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Martin Kihn, senior vice president of ...