The CEO’s ambition – to create a guitar brand that’ll last a century –has its detractors, but Dalporto argues his approach is ...

When Guitar Center announced that it's well on its way to launching its own in-house guitar brand, CEO Gabe Dalporto admitted, "We are about to do something insane." The forthcoming brand's unique ...

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Guitar Center, Inc. operates a chain of guitars, amplifiers, percussion instruments, pro-audio and recording equipment stores. Its Guitar Center brand offers guitars, amplifiers, percussion ...

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They’ll be be among some prestigious players on Sunset Boulevard ...