George Clooney and Casamigos, Kylie Jenner and Kylie Cosmetics, Jay-Z and Tidal. It's easy to see why celebrities and influencers find brand building alluring. In the most successful cases, it ends ...
Soccer superstar Lionel Messi and influencer Logan Paul’s Prime Hydration LLC agreed to end their dueling trademark-infringement claims over their respective sports drinks.
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