The sense of a stable middle ground is eroding across an industry at a point of contraction, with many displaying mixed feelings about marketing’s future.

In the ever-evolving world of marketing, artificial intelligence (AI) is emerging as a game-changer. But what does this mean for the marketers who use it? The Jasper report titled The State of AI in ...

Nearly two-thirds of marketers believe that brand loyalty is a deep affinity built over the long term with customers who deeply love your brand. But a new study from GWI, commissioned by Razorfish, ...