The brand launched over the weekend with a line of face masks for children, though social media commenters have accused the ...
Hair care company Olaplex (NASDAQ:OLPX) reported in Q3 CY2025, but sales fell by 3.8% year on year to $114.6 million. The ...
When firms develop new products there are number of different types of products they could be developing. This video teaches ...
The new era of product discovery is rewriting the rulebook. Independent merchants that lean into creator partnerships, ...
We’ve been aiming customer marketing at the wrong target. Most teams treat it as an advocacy program—a place to collect case ...
Steven Tahmooressi to lead global marketing efforts for GraftAssure family of assays and future products Brings 25 years of experience driving new product adoption across geographies in ...
While direct-to-consumer (DTC) is no longer seen as the marketing panacea it once was — especially during the peak pandemic period — the sales channel can still be useful to CPG marketers as part of ...
Creative suite company Canva launched its own design model on Thursday that understands design layers and formats to power ...
Journal of Marketing Theory and Practice, Vol. 26, No. 1/2, Special Issue on Social Media Marketing (WINTER-SPRING 2018), pp. 144-157 (14 pages) While the traditional marketing literature typically ...
LG is to partner with Vogue and GQ magazines to market its new range of high definition televisions in an effort to associate them with other fashionable products. The electronics firm has created a ...