Going to work for a tech company or startup has a lot of appeal for marketers—whether you are a recent M.B.A. grad or someone who’s more established in your career. The opportunity to join a fast ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. By 2023, software as a service (SaaS) is expected to represent 45% of the enterprise ...

Ikea has tapped Linus Karlsson as chief creative officer (CCO), a newly formed position that spans design, product development and marketing and communications, according to a company announcement.

The digital surge during COVID-19 accelerated the introduction of direct-to-consumer CPG brands selling online, but three interlocking trends could hobble their continued growth. One is simple ...

Infiniti is beefing up its marketing corps with the addition of a new role. Tony Gardina was appointed director of marketing operations and strategy, Infiniti Americas, in May. He oversees Infiniti ...

There’s no shortage of commentary around the chief marketing officer title these days, and certainly no lack of opinions about the role’s responsibilities and meaning within a company. There’s a ...

London-based data solutions company Datactics has appointed Matt Flenley as head of product and marketing to lead its ...

Graham Mudd is leaving Meta to start his own PET project – literally. On Thursday, Mudd, Meta’s VP of product marketing for ads and business products, announced in a personal Facebook post (natch) ...

Lululemon is restructuring its product and marketing teams as one of its top executives exits. Choe joined Lululemon in 2016, became the brand’s chief product officer in 2018 and is credited with ...

Gracie McAllister has joined the Chillicothe Ross Chamber of Commerce as its new marketing and communications specialist. McAllister, who previously interned with the chamber, will lead marketing ...