If Rare Beauty knows how to do two things, they are how to make a quality makeup product—and how to make the said product go viral. The brand itself has 3.4 million followers on TikTok and a cool six ...

Selena Gomez’s Rare Beauty is doubling down on its core cheek category as it lays the foundation for a significant move in the future. As reported, the brand has hired investment banks Goldman Sachs ...

Add Yahoo as a preferred source to see more of our stories on Google. On Tuesday (Sept. 24), Rare Beauty posted a YouTube video of Selena Gomez showcasing each step of her beauty routine and what you ...

Selena Gomez's Rare Beauty has dropped new pressed-powder blushes to the delight of the legions of Rare Beauty fans. The Soft Pinch Luminous Powder Blush line debuted with six colors, including Selena ...

She’s pretty in pink. Selena Gomez launched her latest Rare Beauty product while wearing a very Barbiecore look in New York City Saturday, coordinating her outfit with her shimmery pink blush. She ...

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Selena Gomez put a retro spin on one of this season’s hottest hues ...

The brand founder wore a gorgeous pink dress and monochromatic makeup look Catherine Santino is a Style Writer-Reporter at PEOPLE. She began contributing to PEOPLE in 2022 and joined the staff full ...

Great skincare is the foundation of every makeup look! For long-lasting results, I’ve been prepping my skin using FOREO's LUNA 3, which has been making my skin glow. Products used in this video: - Lan ...