Product promotion is a fundamental component of a business marketing plan. Consider the sales venue and the demographic when choosing which type of promotional product strategy will be most effective.

Sales promotions are marketing strategies companies use chiefly to increase sales temporarily to gain sales volume and market share. They are occasionally used to clear out year-end inventory before ...

Sales promotion is one level or type of marketing aimed either at the consumer or at the distribution channel (in the form of sales-incentives). It is used to introduce new product, clear out ...

Leading smartphone brand Infinix Nigeria has once again proven its commitment to Nigerians, as over 15 winners emerge from the summer sales promo across Nigeria. The summer sales promo, which ran from ...

With a record 506,804 NEVs (EV and PHEV models) sold in November, BYD has now had two straight months with over 500,000 in vehicle sales. The EV giant has no plans to slow down. On Thursday, BYD ...

TREVOSE, Pa., Aug. 7, 2025 /PRNewswire/ -- The Advertising Specialty Institute® (ASI), the leading authority in the $26.6 billion promotional products industry, today published the 2025 Counselor ...