Unless you're a business owner or Salesforce employee, you may not be familiar with what Salesforce does. If you are a business owner, you know how valuable its sales, service, marketing, analytics ...

More than 20 years ago, Oracle executive Marc Benioff believed companies of all sizes, not just large companies, needed an information technology platform to drive their future success. He teamed up ...

Salesforce has been using the notion of trailblazers as a learning metaphor for several years, ever since it created Trailhead, a platform to teach customers Salesforce skills. Today, the company ...

Since introducing students to Salesforce and its Trailhead training resources last fall, UMass Lowell and the Manning School of Business have quickly become recognized as pioneers in integrating the ...

Back in 2018, when we used to attend conferences, I spoke to an audience of about 250 college and university presidents and provosts. In discussing America’s skills gap, I asked the assembled higher ...

When startups go looking for executive talent, they want someone with some experience working for a successful organization. When it comes to the cloud, there is a dearth of expertise — with one ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Salesforce is moving the needle on AI. The Marc Benioff-led CRM leader ...

Companies spend billions of dollars on dedicating week-long events to train their employees. Associate Professor of Marketing at the Chaifetz School of Business, Brad Carlson, Ph.D., conducted a ...