The singer can hypothetically challenge AI fakes in court pointing to her trademarks, which appear to be emerging as an avenue to protect celebrities' voices and likenesses. By Winston Cho Taylor ...

Forbes contributors publish independent expert analyses and insights. Intellectual Property attorney helping artists tell their stories through film and media. This voice experience is generated by AI ...

Taylor Swift is taking new steps to protect her voice and image in the age of artificial intelligence. The pop superstar's company, TAS Rights Management, filed multiple new trademark applications on ...

Taylor Swift has filed a trademark application covering her voice and stage image. It includes a photo of her performing in her distinctive bejewelled Eras Tour bodysuit and two voice recordings: “Hey ...

Taylor Swift has taken a new legal step seemingly aimed at protecting her identity in the age of AI — following in the footsteps of actor Matthew McConaughey. On Friday, April 24, Swift’s company ...

As one of the most popular celebrities in the world, Taylor Swift has already endured her share of AI-related abuse. Fake nudes of the singer have spread widely online. Her voice and likeness have ...

When Taylor Swift filed three trademark applications with the U.S. Patent & Trademark Office last month, some legal experts thought she was trying to protect herself from misuse involving artificial ...