Sonic branding has become more sophisticated as more marketers make sounds part of legally protected intellectual property. Sonic branding can be defined broadly as the strategic use of sound as a ...

Nadia Grace Mullings is a contributor and journalist for Game Rant, and has been a big fan of video gaming from a young age. Strong first impressions included point-and-click games on an old PC (way ...

Blaise Santi is a recent graduate of NYU's Tisch School of the Arts majoring in Dramatic Writing. He's had experience writing not only for screen and stage, but also for sketch and late-night. His ...

Sonic the Hedgehog is famous for its impeccable music. Sonic Racing: CrossWorlds gives players a chance to use some of the most popular tracks from the franchise’s history in the Jukebox. While the ...

For a long time, B2B brand managers believed that the benefits of sonic identities belonged to B2C companies. Unlike consumers, B2B customers supposedly made decisions based on fact and functionality, ...

Performances in N.Y.C. At the Shed in Manhattan, audience members can take in live, spatially designed music inside a suspended hall called the Sonic Sphere. Credit... Supported by By Javier C.

No one knew Sonic Youth was making its last stand — not even Sonic Youth itself. "It was a period of regrouping. But in spite of some personal problems, it was still business as normal: 'We're going ...

Monica is a writer, artist, musician, and indie game developer, loving all things related to video games. She’s a woman with a bit of adoration for every game genre. From her first experience with ...

Sonic 3 producer Toby Ascher has opened up about the upcoming threequel, confirming what many had already suspected: it’s going to "take a lot" from Sonic Adventure 2. According to the producer – who ...