Nielsen’s latest patent lawsuit has evolved into more of an antitrust battle, as TVision withdraws a motion to dismiss in ...
To get a clearer picture of the range of applications, Ad Age spoke with teams behind three recent account wins: Tropicana, ...
TreSemmé’s “Get TF Out of Bed” campaign reflects how Unilever, among other major companies, is sharpening its focus on social ...
Why the Starbucks “Bearista” cup, Trader Joe’s mini totes and Stanley’s Target-exclusive Valentine’s Day tumblers were such ...
If Omnicom doesn't change, Sadoun says Publicis Groupe will start reporting gross revenue too, to enable accurate performance ...
Wonderhood Studios blends humor, romance and mature cheddar in a festive short that riffs on British romcom classics.
To get a clearer picture of the range of applications, Ad Age spoke with teams behind three recent account wins: Tropicana, ...
Instead of picture-perfect scenarios, BBH London’s series of spots highlight the season’s quietly comic imperfections.
Veteran Made co-founder and Executive Producer Carey Kight shares how his years in the Air Force prepared him to break into ...
To get a clearer picture of the range of applications, Ad Age spoke with teams behind three recent account wins: Tropicana, ...
Lavazza built Lucy, one of many AI personas on the coffee brand’s marketing team, helping brew the right strategy.
Because social media is a major driver of consumer and brand interactions, Dash Social created the Total Social Impact score to give context to social metrics.