The Cannes Lions has announced its Jury list comprising global industry leaders selected to award creative work and define ...

The sport’s key players—from clubs to leagues—are using targeted social media strategies and exclusive content formats to ...

Our weekly roundup of the latest appointments and account wins news from The Trade Desk, Ghadi Detergent, Abby Awards, Django ...

The tech major’s new AI-led regime is pushing ad vetting upstream, giving agencies cleaner inventory but demanding sharper ...

In the age of real-time scrutiny, trust is not built by clever marketing. It is earned through transparency, accountability ...

With livestream restrictions and content filters rising, marketers are rethinking their strategies about connecting with the ...

As the marketing funnel continues to evolve, the brands that adapt, integrate, and invest smartly will come out as winners, ...

Pinto to lead APCO’s India operations and be responsible for the company's strategic corporate business across Asia.

Articles written by Prady Kumaar ...

In his new role, Amit Wadhwa will be responsible for overseeing creative and media practices. His portfolio will include the ...

The sell-side advertising company, Magnite has expanded its partnership with Samsung Ads, the advertising division of Samsung ...

Business leaders are turning to IT firms, AI specialists, and consultancies—not agencies—for their digital transformation ...