The price of $TRUMP has risen by more than 300% to just below $29 as of 10:15 a.m. EST Saturday, reaching a market cap of $5.81 billion, according to CoinMarketCap.

The president-elect and his family have a direct and potentially lucrative stake in the sale of a cryptocurrency product that surged in value in the hours after going on sale, days before his inauguration.

Trump unveiled the so-called meme coin, which is designed to capitalize on the popularity of a certain personality, movement or viral internet trend, on social media.

President-elect Donald Trump launched a cryptocurrency called $TRUMP on Friday night, taking the crypto world by storm and making some investors big money overnight.

According to Trump’s website, the venture is co-ordinated by CIC Digital LLC - an affiliate of the Trump Organization. The private company was responsible for selling Trump’s shoes and fragrances in t

The coin, described as a 'meme token', was unveiled by CIC Digital, a company linked to the Trump Organisation, known for selling Trump-branded products in the past.

WASHINGTON — Donald Trump has launched his own cryptocurrency ahead of Inauguration Day. The president-elect took to his Truth Social platform to get the word out.

US President-elect Donald Trump has launched his own cryptocurrency, appropriately called $TRUMP, sparking feverish buying that sent its market capitalization soaring on Saturday to several billion dollars.

Surging token had a market cap above $6 billion as of Saturday evening.

The release was wildly successful - but a major cause for concern was identified overnight - one that could prompt serious questions for the new President

US President-elect Donald Trump unveiled his own cryptocurrency, $TRUMP, leading to a market frenzy. The coin's market capitalization soared to nearly