In 2010, a leaked memo from General Motors showed that GM wanted to kill the Chevy nickname. Published in the New York Times, it sparked a backlash.

Explore the fundamentals of CardSpace technology, its role in the identity metasystem, and lessons for modern enterprise SSO and CIAM solutions.

Conversion environments – shopper, point of sale (POS), retail execution, packaging, displays, and on-trade activations – now account for the majority of brand marketing investment, often 55–70% ...

The market is becoming increasingly saturated with traffic, and brand recognition is becoming shallower,” says Focus Media’s billionaire CEO Jason Jiang ...

As brands gear up for the Super Bowl, the pressure to respond in real time feels unavoidable. Nearly 70% of viewers will be scrolling on a second screen while the game unfolds, ra ...

During the interview, Ogilvy confirmed he's been married for nearly 18 months, explaining the relationship began while he was still playing The post Former NBL star AJ Ogilvy comes out as gay after ...

On World Cancer Day, a cancer survivor examines how treating the mind alongside the tumour is finally becoming a critical ...

EXCLUSIVE: Laura Donnelly (The Nevers, Sugar) is set to star opposite Michael Fassbender in Kennedy, Netflix’s drama series ...

Typing like ChatGPT boss Sam Altman might be cool online—but the habit could hurt Gen Z’s chances at jumpstarting their ...

Retired Australian basketballer AJ Ogilvy has come out as gay, saying he kept his personal and professional life separate ...

After the Davos speech and a meeting with NATO chief Mark Rutte, Mr Trump posted a statement on social media, declaring he ...