If your foundation always looks patchy or uneven, it may not be the make-up that's to blame. You could simply be missing one ...

Could e.l.f. Beauty turn a $1,000 investment into long-term growth? Here's why I think its disruptive strategy stands out.

If your foundation never seems to sit quite right, it may not be because of your make-up at all, you may actually need one ...

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Eyes, lips, face, and… strands? Elf Beauty is launching haircare, marking the brand’s first category expansion after its official skincare rollout in June 2022. The initial launch consists of six ...

Zooey Deschanel revealed during an interview on the “Call Her Daddy” podcast that she was offered the female lead in Jon Favreau’s 2003 Christmas movie classic “Elf” only after Katie Holmes dropped ...

Those Netflix specials aren’t made with (just) Christmas magic. By Tony Maglio If Christa Pitts doesn’t RSVP to your holiday party on time, cut her some slack. The co-founder of The Lumistella Company ...

You probably recognized that famous line, along with many other ones, from the Christmas classic "Elf" starring Will Ferrell. After sneaking into Santa Claus' (Ed Asner) sack as an orphan, Buddy the ...

“RuPaul’s Drag Race” judge and Drew Barrymore’s talk show co-host Ross Mathews has joined the film short “Poreless” as executive producer. “Poreless,” directed by Harris Doran, who co-wrote the script ...

Become a Vogue Business Member to receive unlimited access to Member-only reporting and insights, our Beauty and TikTok Trend Trackers, Member-only newsletters and exclusive event invitations. Elf ...

You’ve tried countless primers promising to minimize pores, but most just create a temporary smoothing effect that disappears within hours. However, there’s one type of primer that actually makes ...