NBC has rolled out an updated look for promos and snipes that focuses on a new angle for its iconic peacock feather shape ...

Car badges hide countless stories. From Ferrari and Porsche sharing the same horse to ultra thin Aston Martin badges, fake vents, secret symbols, legal battles, aviation myths, weight saving stickers, ...

This video breaks down the hidden symbols and subtle messages embedded in some of the world’s most recognizable logos. From visual wordplay to brand storytelling, it reveals how design choices quietly ...

A California judge ruled late Tuesday afternoon that Tesla engaged in “deceptive marketing” in reference to its Full Self-Driving system, and that Tesla’s license to sell and produce cars in the state ...

YouTube star and gaming creator PrestonPlayz has set an advertising sales partnership with digital agency Studio71 for the portfolio of channels managed under his The Best Never Rest banner. Based in ...

For a few years, Maybach existed in a niche of its own, quietly producing opulent sedans that targeted the same clientele shopping for a Rolls-Royce Phantom. That all changed when it became a ...

TV’s news shows are often brought to you by a sponsor. Now, in the case of CNN, so too is its actual newsgathering. As part of a bold ad deal, T-Mobile’s logo will turn up often on CNN’s digital ...

A new peer-reviewed study in the INFORMS journal Marketing Science finds that direct-to-consumer (DTC) advertising for prescription smoking-cessation drugs meaningfully reduces cigarette use. At the ...

Democrats have something important in common across the three highest-profile elections coming in November: an ad-spending edge. Money doesn’t buy everything in campaigns — or else the history books ...

A few years ago I noticed Tiger Woods doing something interesting, so I wrote about it. In short, before every shot he hit, he would carefully roll the golf ball so the logo was positioned at the back ...

Get ready for corporate logos on college uniforms. The NCAA said Wednesday that the Division I Administrative Committee had introduced a proposal that would allow schools to sell advertising space on ...