In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

It became clear early in last night's game between the Detroit Pistons and Milwaukee Bucks that Giannis Antetokounmpo was in ...

Nike is releasing its LeBron 22 "Currency" this Friday, November 15, 2024. The shoes are a product of the collaboration ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

The 2024-25 Nike City Edition uniforms blend each organization's history with ties to their respective city. NBA.com Staff ...

Trends, highlights the brands and products that made their mark on the resale market in 2024. The company said the report ...

Nike Celebrates Indigenous Culture and Centers Native Youth in New N7 Collection | Nike has unveiled its latest N7 Collection ...

In an unusual occurrence, art museums across the country are inviting sports fans into the world of fine art with exhibitions ...

Ja Morant's Nike Ja 2 is coming full-force in 2025. Check our Sneakers news for more upcoming releases and breaking content!

Nike and the Wu-Tang Clan on Saturday officially released one of the most treasured sneaker collaborations of all time — the ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...