London, New York: WPP today announced the acquisition of InfoSum, the world’s leading data collaboration platform. InfoSum ...

WPP has announced the acquisition of InfoSum, a leading data collaboration platform. InfoSum will join GroupM, WPP`s media ...

The holdco stands alone with its ‘data-connectivity’ approach, foregrounding privacy, safety and data diversity. With a new ...

The London-listed ad group said that InfoSum—which will join its media investment group GroupM—will help it create marketing solutions that are enhanced by AI.

By integrating InfoSum’s capabilities with WPP Open – WPP’s intelligent marketing operating system – WPP clients can safely unlock the full potential of their customer data, enriched through advanced ...

WPP has acquired data identity infrastructure company InfoSum as it looks to strengthen its AI-led data offer and allow ...

WPP has bought InfoSum, a data clean room and collaboration startup. Terms of the deal, announced on Thursday, were not ...

WPP has acquired data collaboration platform InfoSum. InfoSum will become part of Group M, WPP’s media investment group. Brian Lesser, global chief executive of Group M, joined the network’s media arm ...

WPP today announced the acquisition of InfoSum, the world’s leading data collaboration platform. InfoSum will join GroupM, WPP’s media investment group, to power the creation of a new ...