Welcome to the Strategist’s first liveblog! When we found out Amazon had extended Prime Day from two to four whole days this year, we decided it was time for us to try something different too. Because we understand that,

A cordless vacuum is one of those splurges that will make you wonder how you ever lived without it. The $170 Vipsun Cordless Vacuum Cleaner is on sale for $90 for Prime Day. One shopper loves it so much, they tout, "I'm a repeat Dyson buyer: choose this one instead."

Save 28% on one of the best budget binoculars you can get. Portable and lightweight, we voted these as the best family binoculars. Ideal as a second care-free pair for adults or as a first pair for kids, we think these offer great optics for the price point.

It's day two of Amazon's Prime Day sale, and you can find hundreds of discounted TVs. We've hand-picked the best TV deals from brands like Samsung, Sony, Hisense, TCL, and more to help you cut through the noise.

Prime Day 2025 brings steep discounts on some of Yeti’s best products, including coolers, mugs, and a celebrity-favorite water bottle.

We’re here with Prime Day 2025 and it feels like a new era. The event is longer, which can make it feel a bit like Black Friday. Another thing making it look like Black Friday? Our top pick among the best fitness trackers — the Fitbit Charge 6 — is back to its rarely-seen Black Friday pricing.

Price history: It's been cheaper during previous Prime Day and Black Friday events, but this price of $679 is the best we've seen since April. Reviews consensus: Rated as our best beginner telescope, it's a quick and easy way to get beautiful views of the moon and planets, with a user-friendly GoTo system that's ideal for newbies.