The newly launched Born Creator Community (BCC) is a global creator platform. It allows brands to scale authentic, ...

The decision was made public on Thursday. It comes at an interesting time, as President Trump imposes new EU tariffs. The ...

According to the agency, the move joins brand and performance activity under a single model at the client for the first time.

SuiteDSP has launched a capability that it says can help advertisers evaluate programmatic impressions before placing a bid, ExchangeWire reports. The new tool, AI Decisioning, analyzes live auction ...

Google is testing new controls in Google Search Console, enabling publishers to opt content out of AI-generated search ...

Awareness campaign from Definium tells mental healthcare providers disregulated brain circuitry may contribute to chronic ...

Conservatives, half tongue-in-cheek, "are boasting that the preeminent fast-casual Italian chain is more vigilant about fraud ...

Liberty Mutual's CMO Jenna Lebel explains how the insurance brand's flubbed line has turned into its latest mascot.

Should media companies pursue more live TV, streaming deals, mobile, video or gaming opportunities? What's the right mix?

Senator Mark Warner (D-VA), the senior Democrat on the Senate Intelligence Committee, has urged financial institutions to spurn early access being offered for up to $100,000 a month to posts on ...

A marketplace that centralizes curated ad inventory like connected TV, online video, display, and audio ads will clean the ...

Television companies are allowing too many disconnected sources to sell ads at once, resulting in high frequency, Mike Shields writes on Substack. Brands and agencies operate in silos without thinking ...