Roku will be the first major streamer to use measurement firm iSpot‘s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES.
The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...
When I fired up Cricket 26 for the first time and hopped into a quick five-over game to get my eye in, I was pleasantly surprised by how substantially smoother it all seemed in contrast with the messy ...
Tech Moves covers notable hires, promotions and personnel changes in the Pacific NW tech community. Submissions: [email protected] by Lisa Stiffler on Oct 31, 2025 at 10:04 am October 31, 2025 at ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min She joins the company from ...
Forbes contributors publish independent expert analyses and insights. Tristan Lavalette is an Australia-based reporter who covers cricket. USA Cricket has filed for bankruptcy shortly before its court ...
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Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...
Members of the Marylebone Cricket Club (MCC) — the sport’s rulemakers and self-appointed custodians — probably thought they were being helpful when, 25 years ago, they introduced a preamble to the ...
National CineMedia, the largest cinema advertising platform in the US, and cross-platform TV ad measurement company iSpot, have announced the companies are deepening their partnership – with ...
Fueling station-based video out-of-home advertising network GSTV this morning announced a deal making "alternative" ad currency provider iSpot its advertising audience and "outcomes" measurement ...
iSpot, the cross-platform TV ad measurement company, has announced today the appointment of seasoned industry veteran, Steven Millman as their Chief Scientist. Millman brings a wealth of experience to ...