Jennifer Aniston will play a single mother who needs Santa’s help to get custody of her kid.

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Imagine dedicating years of your life to a sacred ritual. In Brazil, a great-grandmother, Dona Nely, did just that. Every ...

Elf Beauty’s $1 billion acquisition of Hailey Bieber’s beauty brand Rhode rocked the industry this year. It also established Elf — once known for its viral dupes and drugstore products starting at $1— ...

Daisuke Itabashi’s action‑fantasy seinen manga traces a once all‑powerful elf’s journey rediscovering how to live after the light of her magic fades.

The popular Elf on the Shelf tradition first entered the holiday scene back in 2005. It took more than a dozen years for a woman elf to be introduced. In fact, branded "Elf Pets" — including a ...

Editor’s note: This story may contain spoilers for prying little eyes! The magical Elf on the Shelf watches over kids and lets them know Christmas is coming — which means parents make a mad dash each ...

The Elf on the Shelf musical preschool series arrives Monday on YouTube. By Katie Atkinson Executive Digital Director, West Coast UPDATE (Nov. 21): The Scout Elf Squad: Sing & Play Nursery Rhymes ...

When news breaks, you need to understand what actually matters — and what to do about it. At Vox, our mission to help you make sense of the world has never been more vital. But we can’t do it on our ...