Valve has made changes to its guidelines surrounding AI-powered tools and the requirement to disclose their use to gamers via ...

The tweak addresses the fact that generative AI tools have been stuffed into just about every piece of software professionals ...

Steam has updated its AI disclosure policy, shifting the focus to player-facing content. While developers must report in-game ...

AI is reshaping brand strategy. As agentic AI scales content marketing, brands must build entertainment fields, creating loyalty and gravity beyond transactions.

You’ve just spent forty-five minutes prompting a chatbot to help you with a project, and it delivers a brilliant 10-step plan ...

Heartopia is a popular new cosy game, but the use of gen AI threatens to undermine the goodwill of the community.

As brands gear up for the Super Bowl, the pressure to respond in real time feels unavoidable. Nearly 70% of viewers will be scrolling on a second screen while the game unfolds, ra ...

Valve has loosened its requirements for AI disclosure for new games listed on Steam.

The final day of multiple NFL games this season takes place on Championship Sunday, with the AFC and NFC Title Games. NFL prop bettors are ...

Rumors over OSM, a code seen on Nintendo’s portal unlike BE, hint at a Switch 2 variant. We unpack the OSM discovery, Lite ...

To empower young innovators, ignite creativity, and translate bold ideas into technology-driven, real-world solutions, ...

A game studio pushes to meet a release milestone, a product designer cycles through countless prototype revisions, and an animator struggles to assemble a complex scene—all while moving between ...