Heineken® has unveiled apps in Italy and Brazil that will help young adults find bars the same way they prefer to find love: ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

Berenberg initiated coverage of Heineken (HEINY) with a Buy rating and EUR 99.20 price target The macro environment “has not been kind to the ...

The company said, “Heineken (HEINY) is shaking up the dating app scene – not for romance, but to help young adults discover new bars and ...

Beer brand Heineken has appointed WPP as its global shopper marketing and commerce partner for the iconic Heineken brand ...

Win tickets to the Heineken® 0.0 Match Day Experience in River Bar, Dublin on April 16th for Arsenal v Real Madrid—big screen ...

Beer giant Heineken has selected WPP as its global marketing and commerce partner, as it looks to leverage AI to enhance its ...

Heineken Silver, the brand's healthier alternative, has launched a limited-edition skin cream that aims to blur the lines between beer and beauty.

Served will initially launch with three of its most popular cocktail products in the Irish market – Passion Fruit Martini, ...

WPP is expanding its partnership with Heineken and using an in-house artificial intelligence platform for shopper-marketing activities, underscoring the growing role AI plays in ad firms' pitches.

The WPP team will operate from WPP's Amsterdam Campus and will collaborate closely with the global Heineken® team to drive ...

Heineken has chosen WPP as its global shopper marketing and commerce partner as it seeks to harness its AI-powered marketing ...