Football clubs in 2025 are approaching player scouting with precision and speed that would have seemed impossible just a few years ago. Artificial intelligence (AI) and machine learning are now ...

In the high-stakes world of professional football, one transfer decision can make or break a team’s season. The pressure to find and train top talent never stops, from lower league teams that need to ...

Reading FC has announced a front-of-shirt partnership with Mr Vegas, the UK casino brand. Mr Vegas will feature on the front of Reading men’s first-team shirts throughout the 2026/27 season.

Liverpool Football Club has strengthened its ongoing fight against ticket touting through a joint operation with Merseyside ...

Every bettor has imagined it at some point: finding a way to beat the bookmaker, not just once, not just on a lucky weekend, but consistently over months and years.

Spain’s success on the international stage has again highlighted the strength of LALIGA’s academy ecosystem, with the country ...

Spanish giants Real Madrid have retained the top spot in the Deloitte Football Money League, having generated close to €1.2bn during 2024/25. They are followed by FC Barcelona (€975m), Bayern Munich ...

Over six weeks, from June 11 to July 19, the World Cup 2026 brought together millions of fans from around the globe, filling stadiums with unforgettable moments on and off the pitch.

Fulham Football Club has announced ClickHouse as its newest Principal Partner and Front of Shirt Sponsor of the Men’s First ...

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AFC Bournemouth President of Business, Jim Frevola explains how the club intend to solve a huge puzzle involving a new stadium and training ground, plus introducing new fans to their ground while ...

StepOut: Trusted by champions. Embraced across the football pyramid. Adopted by the forward-thinking. This recognition is more than symbolic. Being chosen by Real Madrid Next marks StepOut as a ...