Lil Wayne hopped on the Super Bowl ad wagon by partnering with skincare brand Cetaphil to deliver a message about skin ...

Campaign US has compiled a slideshow of spots airing during Super Bowl LIX and some notable digital, regional and local spots ...

The top barrier to entry for pharma brands considering a marketing play at the Super Bowl is the price point. A 30-second ad ...

There is near consensus by capital markets experts that the initial public offering market is open, and will remain open ...

During a time of ongoing economic pressures and consumer volatility, Omnicom Media Group agency OMD Worldwide is here to ...

Amazon's advertising business reached a significant milestone in 2024, exceeding US$50 billion for the first time, with total ...

Arthur Sadoun has said another year of strong revenue growth at Publicis Groupe shows it is reaping the benefits of a ...

Oppressive power systems are the reason DEI exists in the first place — to address how policies, rooted in white supremacy, ...

On the other hand, proponents of client-run pitches value the opportunity for direct interaction. They see it as a chance to ...

Pfizer is doubling down on its fight against cancer with a 60-second ad set to air during the first quarter of the game. For the second consecutive year, Pfizer is advertising at the Super Bowl.

What: “Town of Destiny,” an Ontario-focused ad campaign that leverages FanDuel’s “Kick of Destiny” Super Bowl campaign, while ...

The restructure was first announced in December 2024 and led by a global executive committee spearheaded by WPP chief ...