The brand’s latest campaign transforms folklore into brand equity – with real community value and zero digital shortcuts.

Healthcare’s digital transformation promises convenience but risks distancing patients. Jay Crowson of Acxiom Health says the ...

From performing arts in Pittsburgh to leading campaigns for Amazon and Redbull, Leasure has always sought deeper meaning - both personally and professionally. In this week’s My Creative Career, she ...

Gerry Farrell has lost a lot of pitching. In his latest Madman column, he pontificates on how best to win. No mammoths were slain during the production of this opinion.

The work marks the 25th anniversary of the channel and also coincides with the 80th anniversary of the liberation of ...

The challenger sports drink brand tells The Drum that it is doubling down on what’s working as it refreshes everything from ...

Andrew Casale, a witness in the US Department of Justice antitrust case that has found Google to have a monopoly in online ...

The shockwaves from the US District Court’s antitrust ruling against Google are still rippling through the ad tech world—with ...

To tout its natural ingredients, Corona has unveiled a new photo series that will be running in Japan. The sun-soaked images ...

This week’s edition of Agency Advice gives a microphone to adland’s leaders to celebrate the places outside of New York where ...

Behind every successful man stands a woman, goes the age-old saying. But ZIJkant, a progressive women’s movement dedicated to wage equality in Belgium, and its agency Mortierbrigade, is taking ...

The Code Red campaign asks fans to “Save the Redheads” in a stunt that’s less about flavor and more about cultural stickiness ...