A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

The WPP team will operate from WPP's Amsterdam Campus and will collaborate closely with the global Heineken® team to drive ...

Heineken has chosen WPP as its global shopper marketing and commerce partner as it seeks to harness its AI-powered marketing ...

WPP has won Heineken’s global shopper marketing and commerce work for its brand portfolio, including Heineken, Heineken 0.0, ...

Heineken has chosen WPP to be “its global shopper marketing and commerce partner”.The announcement:WPP today announced that ...

Beer brand Heineken has appointed WPP as its global shopper marketing and commerce partner for the iconic Heineken brand ...

The WPP team, led by VML, will leverage WPP Open, the company's AI-powered operating system, to deliver creative end-to-end ...

Heineken has selected WPP as its global marketing and commerce partner, as it looks to leverage AI to enhance its retail ...

WPP today announced that it has been selected by HEINEKEN as its global shopper marketing and commerce partner for the iconic ...

WPP announced that it has been selected by HEINEKEN as its global shopper marketing and commerce partner for the iconic ...

Heineken has named WPP as global agency partner for shopper marketing and commerce across its beer portfolio, according to a press release. VML Amsterdam, based near the Dutch brewer’s ...